http://www.guardian.co.uk/media/2011/nov/09/playboy-tv-fined-over-ads?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+theguardian%2Fmedia%2Frss+%28Media%29
The content regulations find their roots in the 70’s and OFCOM is one of these communication regulators. They regulate TV and radio sectors, fixed lines and mobiles, plus the airwaves over which wireless devices operate.
PlayBoy Tv channel diffused in a non-restricted paywall channel 10 ads using women using some sexual gestures.
Even though the ads referred to a sexual chat that was actually provided by the TV channel, they did not have the right to advertise for it, because it was seen by the OFCAM as "against generally accepted moral, social or cultural standards", and for scheduling rules against airing explicit ads that might "harm or distress children".
The content regulations find their roots in the 70’s and OFCOM is one of these communication regulators. They regulate TV and radio sectors, fixed lines and mobiles, plus the airwaves over which wireless devices operate.
Such regulators are very important and should be maintained, because of the functions of mass media is to transmit social values, and these regulators should make sure that the right social values are transmitted.
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